The most important quarter in the history
Most people strive hard to deliver every day. Strive hard to deliver on the targets and results that are expected from them.
This often implies running to meet the deadlines or hit the numbers – sales revenue, costs level, transactions, output, quality… everything tied into your role and your functional area.
And yes, delivering on the targets right ahead of you is a first enabler to enjoy success and make an impact. It leaves a mark in the sand, visible to everyone, that here is someone who delivers on expectations.
Perhaps you also noticed that short term results are only great until the next month or the next quarter. It often appears that the current month and the current quarter is by far the most important in the history of your company. Then you enter a new month or new quarter, and history repeats itself: You are now in the most important month or quarter in the history of the company... [irony may appear]
Long term success is more than short term + short term + short….
As you move on, achieving one target after the other you ensure one short term success after the other. And you most likely repeat the same patterns of work now as last month.
These short term results are all like soft and fragile footprints in the sand. They vanish with the next wave or tide, coming already in the next month or quarter.
In other words, a long term success or a rock solid mark in the sand, which will remain over longer periods of time, takes more than delivering month after month after month after…. in the same way as previous months.
Preparing to deliver tomorrow
Shaping a longer longer mark in the sand has a lot to do with HOW you deliver your short term results.
If you apply the same process, same model, same approach, and same way of doing things month after month after month, you may achive the right results but you are not improving. You are not making it easier for yourself and the team to deliver next month or quarter.
Your Leadership Footprint shapes your personal brand
Your footprint is what you are and will be known for. You should own this, and you should define for yourself what and how you gradually want to improve in the way things are done.
Shaping the footprint is about selecting a focus area, where you want to make a change. This could be in areas like:
• a smarter way of doing things
• a better way of connecting with customers
• we should be better in X
• our cooperation with team Y should improve
• an easier approach to a chaotic process
…or some other area which you sense should and could be improved.
This is comparable to the vision and strategy plan of an organization – or rather to the execution of that vision through the strategy.
It is only ignited by a personal ambition - your picture of the mark you want to leave (beyond of course delivering short term results), and is measured on how well you execute it.
Not all improvements are done in a week or 2, but without a clear direction for the improvement, you will never get there.
It is Win-Win-Win
The leadership footprint is not a classical win-loose-game. If orchestrated well it is in all true means a 3 x win, impacting:
1. You
Leaving a valuable mark, improving things as part of what you have achieved and will be remembered for.
2. The team
The team is running a better or more smooth operation, and have been contributing to the achievement. For each of them, this has value in terms of contributing to a success, being part of developing and installing the change, and showing capable of participating in and adapting to change.
3. The organization
Without your contribution, the organization would not have improved like it did. You have helped the organization improve, and that has a great value.

Conversation starter
...because real development begin with real human-to-human conversations
How is our balance between hunting short term results vs. improving ways-of-working?
What would be the first topic to improve in order to make even better performance in the future?